Technology once carried an intimidating stigma for healthcare. A focus on digital solutions, mobile healthcare applications are transforming patient experience. Healthcare made simple? There’s an app for that. 2019 is looking like the year of the patient-centric approach. And healthcare apps are assisting with the patient experience. It’s no wonder the market for medical-related phone applications […]
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There is an old adage that a picture is worth a thousand words, which seems to hold true even in today’s fast-paced world. Infographics, images, and digital graphics are important to your marketing strategy. Let’s look at the impact images will have on your business. Images and the Human Brain Humans are particularly responsive to […]
How many times do you look at your phone each day? Whether it’s checking your bank balance, reading Facebook updates or playing a game of solitaire that number is adds up pretty quickly. According to a study by Deloitte, Americans view their smartphone over 50 times per day. So it’s not surprising that businesses are […]
Your people are the heart of your business, but data is the lifeblood that keeps it operating. That means finding the right data storage solution for your business requires a lot of consideration. To find the best solution for your business, we’ve put together some important factors to use in your evaluation. Selecting your storage […]
Whether you’re updating your current website or considering building a brand new one, you will be hit with the topic of Responsive Web Design (RWD). With the increased use of smartphones, tablets and other mobile devices, more people are using their smaller screen devices to view your web pages. The user experience should always be […]
Customer Experience and User Experience: How to Make Them Count Customer Experience (CX) and User Experience (UX) sound similar, but what are they and why are they different? Surely our users are our customers and therefore they are the same thing – except, of course, they’re not. In previous articles, we have talked about the […]
When it comes to digital marketing, assisted living facilities have a rather broad market to consider. Most healthcare facilities are able to primarily target their actual patients, knowing what to include in their content based on the services they provide and the feedback they receive from those patients. However, an assisted living facility should be […]
Your business website is akin to your professional appearance as a person. You wouldn’t attend a business meeting in your pajamas, or in moth-eaten and musty clothes. You may choose to identify with vintage wear, but it would be neat, clean and smell nice! Your super-trendy threads are worn by design. They are a considered […]
If you want to build your website, a CMS (Content Management System) is an essential tool that gives you the possibility to design, change and manage the content of your website. There are quite a number of different types of CMS out there. It’s important to understand exactly what it is you want from a […]
If you’re thinking about updating your website, you’re already one step ahead in the game of “Online Presence”! Many businesses fail to realize how important it is to keep their website updated, fresh, current and relevant. They mistakenly think they can put a lot of effort into building their website and then take a “Set […]