Whether you’re updating your current website or considering building a brand new one, you will be hit with the topic of Responsive Web Design (RWD). With the increased use of smartphones, tablets and other mobile devices, more people are using their smaller screen devices to view your web pages. The user experience should always be […]
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Customer Experience and User Experience: How to Make Them Count Customer Experience (CX) and User Experience (UX) sound similar, but what are they and why are they different? Surely our users are our customers and therefore they are the same thing – except, of course, they’re not. In previous articles, we have talked about the […]
When it comes to digital marketing, assisted living facilities have a rather broad market to consider. Most healthcare facilities are able to primarily target their actual patients, knowing what to include in their content based on the services they provide and the feedback they receive from those patients. However, an assisted living facility should be […]
Your business website is akin to your professional appearance as a person. You wouldn’t attend a business meeting in your pajamas, or in moth-eaten and musty clothes. You may choose to identify with vintage wear, but it would be neat, clean and smell nice! Your super-trendy threads are worn by design. They are a considered […]
If you want to build your website, a CMS (Content Management System) is an essential tool that gives you the possibility to design, change and manage the content of your website. There are quite a number of different types of CMS out there. It’s important to understand exactly what it is you want from a […]
If you’re thinking about updating your website, you’re already one step ahead in the game of “Online Presence”! Many businesses fail to realize how important it is to keep their website updated, fresh, current and relevant. They mistakenly think they can put a lot of effort into building their website and then take a “Set […]